25 07-2022

DIEN QUANG PARTICIPATES IN THE DIGITAL TRANSFORMATION CONFERENCE AT HOTELS

On December 21, the Ho Chi Minh City Department of Tourism coordinated with a number of units to organize a Digital Transformation Conference at hotels to support businesses in accessing comprehensive smart solutions and devices in restaurants, hotels as well as online marketing, promotion and e-commerce activities. At the conference, Dien Quang participated in sharing a lot of useful information about "Artistic lighting and comprehensive smart solutions for hotels and resorts."

Applying digital technology to tourism is necessary and inevitable.

Applying digital technology to develop smart tourism is an inevitable trend and a priority direction of global tourism. Not outside this trend, Vietnam has been proactively taking advantage of opportunities from the 4th Industrial Revolution to develop smart tourism, aiming at sustainable development of the country's key economic sector.

Speaking at the conference, Ms. Bui Thi Ngoc Hieu, Deputy Director of the Ho Chi Minh City Department of Tourism, said that the city's tourism industry is proactively transforming digitally and actively participating in the 4th Industrial Revolution, with the goal of forming a smart tourism ecosystem connecting subjects from tourists, service providers and state management agencies. After nine months of fully reopening tourism activities, up to now, Vietnam's tourism in general and the city's tourism industry in particular have recovered at a fairly fast pace and are developing rapidly. In particular, accommodation establishments play a very important role in the recovery of the tourism industry in general."

Dien Quang contributes to digital transformation in tourism with modern technology

During the seminar, Dien Quang representatives introduced an overview of the outstanding features in lighting design for different projects, through specific products and evidence, suggestions and modern methods of lighting design. These solutions of Dien Quang are expected to help businesses in the restaurant, hotel and resort industry have more information and choices for upcoming construction activities.

According to Mr. Nguyen Phu Vinh, Director of Lighting Design, Dien Quang Lamp Joint Stock Company, “When doing artistic lighting, we must understand the materials being used, the combination of light with the design of the project, interior decoration, etc. Light affects emotions by supporting the expression of artistic ideas, recognizing spatial contrasts, color perception and color control applications. In addition, light conveys the “soul” of architecture, honors existing values and brings about feelings of appreciation.

The overall hotel-resort solution needs to apply a set of smart solutions to not only improve security and safety, optimize management operations, but also enhance project value, convenience and booking experience, utility services, etc. In fact, the benefits of automation help reduce labor costs; increase visitors' peace of mind and trust in customer service; provide experiences according to individual preferences and retain customers; collect income, analyze data, improve and optimize capacity, etc. Mr. Vinh added.

In addition, Dien Quang also brought to the Digital Transformation Conference at hotels the Dien Quang smart technology solution system with 5 levels of control to optimize the convenience during customer use. Accordingly, electrical equipment is operated quickly, intelligently, suitable for each individual customer, while contributing to improving the quality of life of users. These smart solutions are currently a trend in many countries around the world, including Vietnam, so this will be a new, breakthrough choice for Vietnamese hotel and resort businesses.

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